Black Coral Consulting
Black Coral Consulting: Driving Profitability in Hospitality
Black Coral Consulting
Innovative revenue-optimization strategies for luxury hotels, restaurants, and attractions in the hospitality sector.
Black Coral Consulting, led by hospitality expert Judith Cartwright, needed a website to showcase their exceptional revenue optimization solutions for the luxury hospitality sector. Their focus is on helping hotels, restaurants, and casinos maximize profitability across all revenue streams.
Project Goals
- Establish an online presence reflecting Black Coral's industry leadership.
- Highlight Judith’s expertise in revenue optimization and crisis management.
- Drive client engagement through service-focused content.
Methods and Solutions
Rhizome Consulting developed a sleek, user-friendly website for Black Coral Consulting that showcased their full range of revenue optimization services. The design focused on Judith’s award-winning expertise, with sections tailored for hotel operators, asset managers, and owners. A content strategy was implemented to focus on their unique selling points, such as revenue strategies across multiple income streams (restaurants, hotels, casinos), crisis management, and new development advisory.
To bolster visibility, we employed an SEO strategy to enhance search rankings, ensuring that Black Coral's brand reaches relevant hospitality leaders looking for revenue optimization solutions. The site also includes optimized content for Judith’s articles and case studies to establish authority and thought leadership.
Project Outcomes
The revamped website has led to increased client inquiries and a notable improvement in organic search rankings. By positioning Judith as an industry leader, the site has garnered high engagement, making it easy for hotel operators, asset managers, and owners to explore the services offered. The tailored content has successfully driven higher-quality leads, resulting in more consultations and client conversions. The platform provides a seamless user experience, elevating Black Coral's brand as the go-to consultancy for revenue optimization in the luxury hospitality sector.
